Earth Babies is a South African venture set up to support parents and babies. We are a home run business which was created to help inform and support parents seeking a more natural approach to birth and parenting. When doing research into natural alternatives ourselves we found that there was an abundance of information and support for women in England and America but very little in South Africa. Our aim is to provide information about some of the natural approaches to birth and parenting. We cover topics like natural birth, waterbirth, attachment parenting, breastfeeding, baby wearing, elimination communication and more. The products we offer give support to parents choosing a more instinctive/attachment parenting lifestyle: cloth nappies/diapers, slings, wraps, belly casts and other products