NACOBTA was formed in 1995 by local Namibian communities who wanted to develop tourism in their previously neglected rural areas. NACOBTA is a non-profit organisation which strives to improve the living standards amongst the communities of rural Namibia, furthermore they strive to ensure that community based tourism enterprises are viable and to integrate community tourism into the Namibian tourism sector. Visitors to Namibia who support these enterprises makes a crucial contribution to rural development in Namibia. It allows communities to take part in the tourism sector and to develop businesses, which will provide employment opportunities and generate income in the region where they live. At present the operational status of NCOBTA is unclear. This in turn provides communities with another livelihood strategy and gives them more control and choice over their own development.